The Verified Provider badge
Some providers in this directory are marked Verified. This page explains exactly what that word means here, and how a verified provider can display the badge on their own website.
What "Verified" means
A provider is marked Verified when we've confirmed two things against the provider's own published information: that they genuinely handle horses, large animals, or livestock (not only small pets), and that the contact details we list (phone, address, website) match what the provider publishes. We re-check listings periodically.
That's the entire claim. We don't rank providers, and we don't name anyone "best." We haven't compared quality of service, and we won't pretend otherwise.
Verification is free and can't be bought
No provider has ever paid to be verified, and no payment of any kind can create, speed up, or remove a verification. If this directory ever offers paid placement, it will be labeled as such and will have no effect on who is verified.
For providers: embedding the badge
If your business is listed here as verified, you're welcome to display the badge on your own
site, free, with no conditions. The easiest way: open your own listing page (find your
business in the directory) and scroll to the bottom. Verified listings show this same
snippet with your listing's address already filled in, ready to copy. Otherwise, copy the
snippet below and replace YOUR-LISTING with the address of your listing page.
<a href="https://horsecremationdirectory.com/provider/YOUR-LISTING/">
<img src="https://horsecremationdirectory.com/badge/verified-2026.svg"
alt="Verified large-animal cremation provider · Horse Cremation Directory"
width="303" height="50" loading="lazy">
</a> The badge links to your listing, so your visitors can see the verified details for themselves.
How to add it to your site
The snippet is ordinary HTML: one image and one link. Wherever you paste it, the badge appears there.
- WordPress: edit the page (or footer widget) where you want the badge, add a Custom HTML block, and paste the snippet into it.
- Wix, Squarespace, GoDaddy, Weebly, and similar builders: add an Embed, Embed HTML, or Code element where you want the badge and paste the snippet into it.
- Someone else manages your site: this is the most common situation, and it's the usual reason a badge never goes up. Forward them the snippet along with the section below written for them, which answers what the code does and where it should go. It's a two-minute job at their end.
Most providers put it in the footer or near their contact details. If the snippet doesn't work on your site, or anything in your listing is out of date, reply to any email you've received from us and we'll sort it out promptly. You can read how the directory is compiled on the about page.
For web designers and agencies
If a client forwarded this to you: Horse Cremation Directory is a free directory of large-animal and equine cremation providers. Your client is listed as a Verified provider and is welcome to display our badge. There is no cost, no account to create, and nothing to sign.
- What the code is. One anchor tag wrapping one image tag. There is no JavaScript, no cookie, no tracking pixel, and no third-party script.
- Where the image is served from. The badge SVG is served from
horsecremationdirectory.com at a fixed 303 by 50, and the snippet already sets width,
height, and
loading="lazy", so it won't shift layout or block rendering. If your policy rules out hotlinking third-party assets, download the SVG and serve it yourself. The link is the part that matters to us, the image hosting isn't. - Yes, the badge links to us. It points at your client's own listing page on
this directory, and it's an ordinary followed link. We would rather state that plainly than
have you discover it. If your house style is to add
rel="nofollow"on outbound badges, add it. The badge is still welcome and we won't ask you to change it back. - Where it goes. Wherever the site's other trust marks already sit. For most crematory sites that's the footer.
- Confirming it's genuine. Follow the link in the snippet. It opens your client's listing on this directory, showing the same contact details we verified. What "Verified" means, and the fact that it cannot be bought, is set out at the top of this page.
If something in the listing is wrong, or the snippet doesn't fit how the site is built, email andy@horsecremationdirectory.com and it reaches me directly. You don't need to go back through your client.